Sam Butin
麻豆果冻传媒 Fellow, 2025
麻豆果冻传媒 2025 Fellow Sam Butin spoke about his fellowship project, Normandie, for 鈥淭hree questions鈥 in The Fifth Draft, the Fellows Program鈥檚 monthly newsletter. Butin is a storyteller working in video games and extended reality and the founder and creative director of the gaming studio On The March.
Your Fellows project will be a hybrid video game and documentary,聽, about the final voyage of the S.S.聽Normandie聽in 1939. Can you share the origins of the project?
Normandie聽began when I read my great-grandfather Max Dreifuss鈥檚 diary from his trip aboard the S.S.聽Normandie聽to visit the World鈥檚 Fair in New York. As I read, I was struck by what he wrote鈥攁nd even more by what he left out. That led me to seek out additional sources to fill in the gaps, including the ship鈥檚 manifest. That鈥檚 when I discovered he had a quota visa for immigration, he wasn鈥檛 just traveling for leisure. From there, I started to peel back the layers of my ancestor鈥檚 stories, piece by piece.
Video games let you wrestle with ideas in real time, not unlike a documentary.
Why did you choose to tell this story through a game? Did you consider any other mediums?
Researching the project felt very literary and staccato. The experience of discovery and contradiction started to blend threads together in a very dynamic way for me. It made me think about how being a refugee means existing in liminal spaces, bending the rules of an unjust system, and how memory is one of the few things we control, which we assert through selective recollection and interpretation.
Video games let you wrestle with ideas in real time, not unlike a documentary. That鈥檚 why I鈥檝e planted a flag calling this a 鈥淒ocumentary Video Game.鈥 The goal is for players to engage with it in a way that feels both native to games and intentionally dissonant.
What audience are you hoping to reach with Normandie?
I want to reach a broad audience. What is challenging is it鈥檚 an opportunity to be some players鈥 first exposure to the Holocaust and the 1930s refugee crisis. One of our core goals is for聽Normandie聽to be a learning resource, but it鈥檚 not a learning game. To reach a large audience, you really want to keep players engaged.
If you can build a passionate community, you can direct that engagement toward meaningful action. I鈥檓 interested in pushing the boundaries of how a game and its audience interact and how this player base can be mobilized in a symbiotic way.
厂耻产蝉肠谤颈产别听here聽to receive next month鈥檚 issue of聽The Fifth Draft.