Ben Dalton
Fellow, Future Security
On October 27, 2018, a mass shooter killed 11 people at the in the Squirrel Hill neighborhood of Pittsburgh. The shooter, Robert Gregory Bowers, was an active user of Gab, an alternative tech social media platform, . 鈥淪crew your optics, I鈥檓 going in,鈥 Bowers a few hours before commencing the attack. Bowers鈥檚 posts on Gab soon attracted media attention, and that鈥檚 when Gab鈥檚 founder and CEO, Andrew Torba, realized he had a serious problem.
With , Gab was not only one of the fastest growing alternative-tech, or 鈥渁lt-tech,鈥 platforms on the Internet at the time, it had also become infamous for serving as a haven for extremists motivated by racial and ethnic violence, due in large part to Torba鈥檚 philosophy about free speech: . But for several of Gab鈥檚 key business partners, the Tree of Life shooting was a bridge too far. In response to the massacre in Pittsburgh, payment processors PayPal and Stripe a day after the shooting that they would ban Gab from their platforms. Gab鈥檚 webhost, Joyent, and the domain name registrar, GoDaddy, , forcing Gab offline for a week.
Until that point, the promise of monetizing a new online ecosystem designed by and for conservative and far-right movements had electrified proponents of the alt-tech approach to online platforms. Donald 麻豆果冻传媒 elevation to the White House and inauguration in 2017 on the back of a massive social media campaign had fomented giddy excitement amongst tech entrepreneurs inspired by the libertarian strains in 麻豆果冻传媒 movement. Along with Gab, platforms like Parler and Rumble were early experiments in blending the design features of mainstream tech providers like Facebook and Twitter with an anything-goes attitude towards content moderation.
But when major payment processors cut Gab off for good in the fall of 2018, it looked as if the alt-tech business model might fizzle out. Torba resolved his domain registration problem by to the Seattle-based registrar Epik, but Gab鈥檚 exile from mainstream payment processors proved to be a stickier wicket, and one that cost the company significant revenue. In a Securities and Exchange Commission (SEC) filing that December, Gab that losing access to applications for PayPal and Stripe 鈥渉as resulted in a 90% decline in payments for our subscription services.鈥
Torba is not the only alt-tech CEO to experience the whiplash of early startup success and a precipitous fall from grace after running afoul of the terms of service provided by backend infrastructure tech companies. After the January 6, 2021 attack on the Capitol, a similar pattern played out when tech providers deplatformed Gab鈥檚 alt-tech competitor, Parler. At the time, Parler鈥檚 CEO John Matze that his business had been adversely impacted by Amazon鈥檚 decision to deplatform Parler. More recently, newer platforms that cater to the far-right and proponents of a style of government that privileges Christian nationalist ideals like 麻豆果冻传媒 newly launched app have also technical challenges and financial headwinds.
The January 6 insurrection and subsequent U.S. government scrutiny of the role of social media platforms in fueling the violence seems to have disrupted what once seemed to be a viable business model and means of fundraising for many on the far-right. Days after the assault on the Capitol, the Justice Department the largest federal investigation in U.S. history to identify and prosecute those responsible. The accused have faced grave financial repercussions, and so have many of the online businesses that catered to them. Capitol rioters . Individuals and entities alike were banned from payment and .
Many charged in connection with the January 6 attack now also face enormous legal costs. In December 2021, Karl Racine, attorney general for the District of Columbia, against members of the Proud Boys and Oath Keepers seeking restitution for millions of dollars in damages and them. Some individuals who have been indicted by federal grand juries in Washington have tapped into platforms and launched by close associates of Trump to help finance their legal defense.
Social media platforms where planning for the attack have struggled, too. Apart from Parler鈥檚 famous booting from Amazon servers, Gab in March 2021 that the company had lost access to four banks in as many weeks. For those charged in connection with the January 6 attack, then, as well as companies whose business models catered to the extremist strains that inspired the assault, finding alternate means of raising and sending money is as urgent as it is essential.
The question is whether the alternatives to well-known providers like PayPal are sustainable. This brief maps the financial tools and techniques employed by alt-tech industry leaders like Gab鈥檚 CEO Andrew Torba, high-profile members of the Proud Boys, and others implicated in the January 6 Capitol attack and the far-right鈥檚 assault on American democratic institutions. For many in this milieu, Amazon鈥檚 decision to pull hosting for Parler following the Capitol attack was a clarion call to the need for a parallel web, and prominent players鈥斺攈ave since flocked to the task of building it. But in 2018 and 2019, movement leaders were still discovering how vulnerable to deplatforming they were on mainstream services, sparking an evolution toward more marginal and laissez-faire providers.
The years leading up to the assault on Congress saw alt-tech finance evolve in dramatic ways, maturing from ad hoc arrangements and one-person operations to sophisticated businesses backed by venture capital and hosted on private technology stacks. Our starting point for tracing this evolution is that researchers Aliapoulios, et al. published in the wake of the Capitol attack and that contains many鈥攂ut not all鈥攐f the posts from the first iteration of the social network, sometimes referred to as Parler 1.0. This dataset is one of several at the center of our ongoing analysis on the connection between alt-tech platforms and the insurrection at the Capitol; and it is the source for all unlinked quotes and references from Parler posts throughout this brief.
After the Tree of Life shooting in October 2018, Torba needed to find a new payment processor fast, but banks were to do business with a platform associated with the alt-right, white supremacist, Christian nationalist, and violent domestic extremist movements. 鈥淕ab has been denied by multiple banks during the underwriting process for a new payment processor,鈥 Torba on November 21, 2018. In the immediate term, he asked supporters to make payments by bank check or cryptocurrency.
Then, on January 22, 2019, Gab that it had found a new payment processor, a company called . According to Michigan state business records, 2nd Amendment Processing in December 2018, when Thomas Troyer registered the company as an LLC based in Brooklyn, Michigan. Troyer is also as an officer for several other payment processing-related businesses in Michigan. A 2019 Southern Poverty Law Center investigation that Troyer, who once went by a different name, was convicted of passing bad checks and had a criminal record.
In an April 2022 phone interview, Troyer and John Turner, chief operating officer, referred to 2nd Amendment Processing鈥檚 about the company鈥檚 mission and emphasized that they do not support violence or property destruction. Troyer and Turner also said they could not discuss their clients, citing confidentiality agreements.
鈥淲e're just an American business helping out other businesses,鈥 Turner said. 鈥淲e don't even care about a political agenda. We care about America and the Constitution.鈥
鈥淲e do not support the January 6 thing,鈥 Turner added. 鈥淪o, if that鈥檚 what that鈥檚 about, then you have our statement on that.鈥
2nd Amendment Processing marked its partnership with Gab with on the platform, taking the opportunity to and promote two web stores, , a web store associated with Proud Boys chairman Enrique Tarrio, and , an online shop for Proud Boys merchandise. A review of 2nd Amendment Processing鈥檚 showed that, between February and September 2019, the company promoted 1776.shop a total of 13 times.
These promotions of Proud Boys-affiliated web stores suggested that 2nd Amendment Processing was more than a small-town payments company that lucked into serving a prominent, albeit controversial, social media brand. Rather, 2nd Amendment Processing was part of the critical financial infrastructure that kept figures like Torba and Tarrio afloat as they faced more and more scrutiny from mainstream platforms and legacy media outlets in the years preceding the January 6 attack on the Capitol. As pressure ramped up to rein in anti-government and white supremacist extremist content online, 2nd Amendment Processing offered a lifeline to conservative movement and alt-tech industry leaders who might otherwise struggle to keep the lights on.
In fact, 2nd Amendment Processing was part of a wave of start-ups offering online services for the newly deplatformed that appeared as violence associated with online conspiracy theory movements like QAnon began ramping up after Trump took office in 2017. While the phrase 鈥渁lt-tech鈥 summons visions of social media platforms like Gab and Parler, it also comprises fundamental technical services without which Gab and Parler could not exist. Along with payment processing, which connects businesses to giants like Visa and Mastercard, these include services like , , , and even a . Taken together, these enterprises represent the emergence of a parallel economy, one designed from the ground up to support and shield the ideologically heterodox from government and big tech oversight.
As chairman of the Proud Boys, Enrique Tarrio and his lieutenant, Joe Biggs, today stand accused of , namely the certification of the Electoral College vote, . Nayib Hassan, a defense attorney for Tarrio, did not respond to an emailed request for comment. In an April 2022 phone call, J. Daniel Hull, Bigg's defense attorney, declined to comment on the record.
Yet, years before the Justice Department charged Tarrio and Biggs in connection with the January 6 attack, they repeatedly fell afoul of tech providers who claimed that the Proud Boys violated their terms of service. This happened so often that Tarrio and Biggs bounced from one tech company to another, a pattern they documented in their online accounts.
For example, in July 2019, Joe Biggs used Parler to solicit donations to a PayPal account, writing that 鈥渕any of us can [no] longer get jobs because of our activism鈥 and adding, 鈥淰enmo is [the] only other thing I have. I use these two because they are instant.鈥 But by the end of the month, PayPal and Venmo had both banned Biggs from their platforms after he to host a counter protest to Antifa in Portland.
On July 3, 2019, web commerce platform Shopify banned Biggs for 鈥渧iolating hate speech,鈥 on Biggs鈥檚 Facebook page. Weeks later, Biggs announced on Parler that his unnamed replacement web store was also 鈥渢aken down. Again. But this next one won鈥檛 be. No more using companies that cave to left wing mobs. I鈥檓 going underground.鈥
One such 鈥渦nderground鈥 web store was the aforementioned , which went offline shortly before publication of this brief. The site sold Proud Boys apparel and tchotchkes, as well as preorders for Tarrio鈥檚 autobiography American Warlord. Archived versions of the site that a Florida company in Tarrio鈥檚 name called 鈥嬧婩und the West, LLC, owned the web store. The store accepted payment via credit card and cryptocurrency, the latter using the Canadian crypto gateway CoinPayments.
The importance of 1776.shop to the Proud Boys鈥檚 ecosystem of online fundraising was evidenced by the frequency with which leading members promoted it. For example, Joe Biggs promoted the web store in seven separate posts on the 1.0 version of Parler before it was taken offline. Tarrio made 24 posts that expressly referenced 1776.shop. Proud Boys-linked influencers also promoted the store. On February 5, 2019, for example, Roger Stone of himself wearing a 鈥淩oger Stone Did Nothing Wrong!鈥 t-shirt and writing, 鈥淗elp me fight the Deep State and help fund my Legal defense fund! Go to 1776.shop to get your T-shirt鈥 [sic]. Throughout 2019 and 2020, Tarrio also made several Parler posts promoting Stone鈥檚 legal defense fund.
Keeping 1776.shop online and profitable was not easy. At the beginning of 2019, Square, Chase Bank, and PayPal in rapid succession, according to reporting by April Glaser at Slate. This may have been when 1776.shop switched to 2nd Amendment Processing, a timeline that aligns with the earliest plugs, on February 2 and 11, for Proud Boys鈥檚 web stores on 2nd Amendment Processing鈥檚 Gab account. According to Tarrio鈥檚 Parler, the company remained the payment processor for 1776.shop at least until August 2020, when his account posted that 鈥淍2ndAP [2nd Amendment Processing鈥檚 Parler handle] has been the credit card processor that has kept www1776.shop for 2 years鈥 [sic].
2nd Amendment Processing is one of several companies to the same Brooklyn, Michigan, address, including , and . The for Wholesale Processing Systems avoids the conservative branding of its sister site and instead presents as a generic payment processing company. Notably, in a January 2019 SEC filing, Gab that it relies 鈥渙n Wholesale Processing Systems, LLC, to handle our payment processing,鈥 not 2nd Amendment Processing, even though Gab a partnership with 2nd Amendment Processing to supporters that same week. This suggests that the two companies are essentially interchangeable.
State business records list Thomas Troyer as the principal of both businesses, along with two other men. Troyer and his companies鈥 online activities suggest that his ties to the Proud Boys extended beyond providing them with critical financial services. For example, in April 2020, Troyer in the Michiganders Against Excessive Quarantine Facebook group that the 鈥渂est part of [the Proud Boys] man is the camradery. I'm a veteran and the comradery is just as strong鈥 [sic].
鈥淚 support any group of people that believe in the Constitution,鈥 Troyer said in an April 2022 phone interview when asked about his social media posts. 鈥淚 believe in the Constitution. I took an oath to the Constitution.鈥
Another Facebook comment by Troyer , 鈥淚 hope the Proud Boys number swell up massively as they are 60% or better made up of veterans […] who are sick of seeing antifa and BLM burn down cities and destroy people鈥檚 lives鈥 [sic]. On Gab, 2nd Amendment Processing鈥檚 account Proud Boys鈥檚 content and social media feeds. On Parler, the company鈥檚 account replied to posts by Proud Boys leadership. One October 11, 2020 post, made in reply to Enrique Tarrio鈥檚 @noblelead account promoting a Proud Boys ring, read, 鈥淭ake my money how much鈥 [sic]. The account also promoted Tarrio鈥檚 campaign for Florida鈥檚 27th Congressional district.
In short, as the presidential campaign season heated up and the Proud Boys鈥 financial difficulties continued to mount, the man handling payment processing for the group鈥檚 key online store was not just a business partner, but a fan.
The presidential campaign year of 2020 raised the Proud Boys鈥檚 profile to its highest mark yet. In February, before the COVID-19 pandemic shut down in-person events, members of the group at Trump rallies, earning local media coverage. Tarrio himself ran as a Republican for Florida鈥檚 27th Congressional district, a little more than $9,500, according to Federal Election Commission filings, but before the August primary.
During the summer of 2020, Proud Boys clashed with Black Lives Matter and Antifa protesters in cities like and . Then, at the first between presidential candidates Trump and Biden on September 29, 2020, President Trump declined to condemn the Proud Boys and instead them to 鈥渟tand back and stand by,鈥 which led to in the history of the group. On Parler, where he was live posting the debate, Tarrio reacted with euphoria: 鈥淧roudBoys!!!!!!! I will stand down sir!!! […] Standing by sir鈥 [sic]. Tarrio and Biggs ended the year attending that turned violent in Washington, D.C.
At the same time, Proud Boys leaders faced ongoing financial troubles. In June, Capital One canceled Tarrio鈥檚 credit card citing 鈥渁dverse past or present legal action involving an individual or entity associated with the account.鈥 Gateway Pundit, a far-right site known for publishing conspiracy theories and the most linked to source in the first iteration of Parler, Tarrio about the incident. In the article, Tarrio claimed that he had also lost his credit card processor, although this likely does not refer to 2nd Amendment Processing as, later that summer, Tarrio stated on Parler that he was still using the company. Finally, Gateway Pundit listed a Zelle account鈥攁 digital payment application鈥攁nd a bitcoin address for readers who wished to donate to Tarrio. According to , the bitcoin address received 0.08116907 bitcoin, worth approximately $3,100 as of this publication. On July 8, Tarrio complained on Parler, 鈥淲e鈥檙e already broke… No bank…no PayPal…no credit card processors.鈥
With a shrinking field of payment and fundraising options, Tarrio鈥檚 Parler account began evincing an interest in cryptocurrency and crypto influencers. On October 15, 2020, Tarrio鈥檚 @noblelead handle promoted the @Bankoferyka account, writing, 鈥淲hy are y鈥檃ll not following @Bankoferyka ? Entrepreneur. Bitcoin Jedi.鈥
The account belonged to Eryka Gemma, . Gemma uses the same handle across multiple social media platforms, including , where she gives advice and commentary on blockchain currencies. On a she promotes as her own, Gemma describes herself as the 鈥済odmother of Miami鈥檚 crypto scene.鈥 A under Gemma鈥檚 name identifies her as Venture Director at Timelock Ventures, a venture capital firm 鈥渟upporting early-stage startups in the autonomous financial services sector,鈥 . As this brief goes to publication, Gemma had not responded to an emailed interview request.
Gemma and Tarrio interacted both on and offline during the fall and winter of 2020. During that time, Gemma鈥檚 Parler account chatted several times with Tarrio鈥檚 and, in a November 15 reply to Tarrio, described Gemma as 鈥渢he new [Proud Boys] whisperer.鈥 A November 2020 of Tarrio by the Swedish newspaper Dagens Nyheter described Gemma as Tarrio鈥檚 鈥済irlfriend.鈥 A on fellow cryptocurrency guru Tone Vays鈥檚 Twitter page shows Gemma attending the December 12, 2020 鈥淪top the Steal鈥 rally with several Proud Boys, including Tarrio. Gemma also on her now-private Twitter account that she would attend the January 6, 2021 rally that led to the Capitol attack.
In the weeks leading up to the Capitol attack, Tarrio was not the only Proud Boys leader exploring new financial possibilities. On December 21, 2020, Proud Boys organizer Joe Biggs posted to Parler that a company called Right Side Payments had become the latest sponsor of his show on Gavin McInnes鈥檚 Censored.TV network, that hosts numerous alternative media shows. In a long promotional post on his Parler account, Biggs wrote that Right Side Payments 鈥渂elieves in protecting the United States constitution鈥 and 鈥渨orks with a stateside bank based out of Texas that holds traditional conservative values when it comes to business and family.鈥
In addition to , Right Side Payments maintained social media accounts on Parler, , and . The company is also in the 鈥淧atriots Patronage鈥 section of the Digital Warriors USA site with 鈥淛oAnn B鈥 as the point of contact. Digital Warriors USA is an organizing and publishing platform, which Michael Flynn, 麻豆果冻传媒 former National Security Advisor, on Parler on September 23, 2020. The phrases 鈥渄igital warriors,鈥 鈥渄igital army,鈥 and 鈥渄igital soldiers鈥 are all associated with the QAnon movement, which Flynn has promoted and profited from over the years, in The Intercept.
The Parler account for Right Side Payments, active since May 2020, repeatedly made references to Pennsylvania and seemed to suggest the account holder was located in the vicinity of Scranton. In late November 2020, for example, the account tagged Tarrio in a post, writing, 鈥淚鈥檓 ready to take to the streets in Pennsylvania. I鈥檓 hoping that stop the steal and the proud boys head up this way […] @NobleLead let鈥檚 do this'' [sic]. The account also several videos from the Capitol lawn during the January 6 attack. Despite the references on Parler to Pennsylvania and a Texas bank, business records do not exist in either state for Right Side Payments.
A search for #rightsidepayments on Instagram led to an account with . The account posted content similar to Right Side Payments鈥檚 Gab account, including for a company called , a financial services corporation in Fort Lauderdale, Florida.
A Google search for 鈥淣PS Bank鈥 and 鈥淛oAnn B鈥 led to that included a JoAnn Bauer as sales manager for the company. In an April 2022 phone interview with Nationwide Payment Systems CEO Allen Kopelman, Kopelman confirmed that Bauer works as a 1099 contractor with his company, but that otherwise Nationwide Payment Systems has no association with Right Side Payments. Attempts to reach Bauer via Right Side Payment鈥檚 phone number and her current employer were unsuccessful as this brief goes to publication. In addition, no Florida business records exist for Right Side Payments.
Given Right Side Payment鈥檚 lack of formal business records, dormant social media accounts, and lapsed site domain, the company no longer appears to operate as a payment processing entity – if indeed it ever did. The short-lived nature of the payment, fundraising, and advertising options on which Proud Boys leaders relied in the months before the Capitol attack point to an alt-finance ecosystem that was still nascent and improvisational. The events that took place on January 6, 2021, would make the development of more lasting solutions a matter of survival.
After the Capitol attack, members of the Proud Boys and Oath Keepers, as well as their families, used GiveSendGo, a Christian crowdfunding site, to raise money for legal fees and in some cases sums north of $100,000. Oath Keepers member Joshua James, who, , participated in one of the two Oath Keepers 鈥渟tacks鈥 that penetrated the Capitol on January 6, 2021, $198,550 in a GiveSendGo campaign that his wife organized after James鈥檚 arrest in March.
Roberto Minuta, an Oath Keepers member who was guarding Roger Stone on the morning of January 6, 2021, $29,079 on GiveSendGo. On the same platform, Proud Boys Enrique Tarrio more than $113,000; Zachary Rehl more than $60,000; Joe Biggs $21,350; Nick Ochs $19,687; and Ethan Nordean $5,405. All funds were purportedly to pay for legal fees relating to Capitol attack cases. Nick DeCarlo also $7,096 on the fundraising site GoGetFunding.
Meanwhile, 2nd Amendment Processing and Right Side Payments went on a recruiting spree. In March, Troyer鈥檚 2nd Amendment Processing account on Gab U.S. Congressmember Marjorie Taylor Greene and declared that the company is 鈥渋n the fight with you鈥 and that 鈥淸e]very day we are getting conservative business owners back up and running that the liberals have gotten shut down.鈥
In July, when PayPal a partnership with the Anti-Defamation League to study how extremist groups exploit payment platforms, 2nd Amendment Processing on Gab, 鈥淚f you needed even more of a reason to switch to 2AP here you go.鈥 In September, after Chase Bank temporarily a credit card for Lori Flynn, the wife of Michael Flynn, citing 鈥渞eputational risk,鈥 2nd Amendment Processing to its site a Revolver article about the controversy.
Two weeks after the attack on the Capitol, Right Side Payments on Gab to anyone 鈥渟hut down by square, PayPal, Stripe or any of their merchant processor鈥檚 out there to the party affiliation鈥 [sic], adding, 鈥淸w]e are your only source for payment processing that supports the conservative patriot movement.鈥 The account also attempted to contact Torba after Gab announced that it was having trouble finding a bank willing to work with the company, tagging Torba and , 鈥渨e have a bank that wants you to work with them please contact me now鈥 [sic]. Right Side Payments continued soliciting business on and well into 2021.
As the year wore on, alt-tech figures and those connected to the Capitol storming showed a growing interest in more lasting, institutional solutions. In August, Cynthia Hughes, a conservative activist and on Steven Bannon鈥檚 War Room podcast, a New Jersey-based organization called the , which solicits funds to support what it calls the 鈥減olitical prisoners鈥 of the January 6 investigation. By the end of the year, the group to have raised nearly $900,000. On Gab, 2nd Amendment Processing a forthcoming 鈥渃onservative bank.鈥 After surviving for months on 鈥渃hecks and bitcoin,鈥 Torba that Gab would launch GabPay, a PayPal alternative forming the basis of 鈥渁n alternative economy.鈥
鈥淚f they want us out of their system, then so be it: we will build our own,鈥 Torba in a blog post. Bauer鈥檚 Right Side Payments account reacted by once again attempting to contact Torba. The company鈥檚 final post on Gab Torba and asks how to get in touch regarding GabPay. GabPay in December 2021.
In November 2020, media personality and Parler investor Dan Bongino of his show to the importance to the conservative movement of what he called 鈥渁 parallel economy:鈥
There鈥檚 a way to fight back. I鈥檝e told you this for years. Ladies and gentlemen, we must, we must build a parallel economy. […] Parler and Rumble aren鈥檛 enough. […] We need server farms. Because they鈥檙e going down the value chain. If they can鈥檛 kick us off the website, they鈥檒l attack our web hosting at Parler. If they can鈥檛 get the web hosting, they鈥檒l attack us in the app store. If they can鈥檛 attack us in the app store, they鈥檒l attack payment processors. If they can鈥檛 get payment processors, they鈥檒l go after Visa. If they can鈥檛 go after Visa, they鈥檒l go after banks like they did in Operation Choke Point.
Less than a year later, Bongino a payment processing company literally called . Like 2nd Amendment Processing and Right Side Payments before it, Parallel Economy promised a hands-off approach and to protect merchants from authoritarianism and 鈥渃ancel culture.鈥 But unlike some of its predecessors, Parallel Economy鈥檚 website is sleek and professional, designed to onboard prospective customers as smoothly as possible.
High-profile influencers like Bongino have long called for an alternative, anything-goes Internet ecosystem鈥攊ndeed, that is what the alt-tech movement is all about. But the effort to build it is rapidly maturing. Proud Boys Enrique Tarrio and Joe Biggs connected with small-scale enterprises like 2nd Amendment Processing and Right Side Payments out of expediency and necessity, because they needed to shore up revenue streams after losing more conventional partners. The mix of personal and professional content on those companies鈥 social channels reflected the extent to which they were homegrown, personalized affairs.
Now, big money is moving in. In January 2022, alt-tech video streaming service Rumble鈥攊tself by billionaire Peter Thiel鈥 in Bongino鈥檚 Parallel Economy. It is on this infrastructure that the next major domestic extremist attack will likely be planned. Preventing another incident like the Tree of Life synagogue shooting or stopping the next January 6th style attack on democratic institutions will be next to impossible unless tech policy and legislation catches up with the burgeoning merger of alt-tech with alt-finance. But doing nothing is not an option either. Long-term, regulators, lawmakers, tech industry stakeholders, and the public will need to chart a course that establishes a robust public square while countering threats from the Internet鈥檚 darker corners.